Fort Worth city hall
Lawrence E. Walker, II

WHY AM I RUNNING FOR MAYOR?

SUMMARY
I am running for mayor of Fort Worth because

As a voter, tax payer and community advocate I believe the resources of our city should be distributed more equitably.
As a business owner, property owner and entrepreneur I am uniquely qualified to implement the solutions to the challenges that will need to be overcome.
Fort Worth is the 4th largest city in the great state of Texas and the vast majority of our residents are underserved in many key indices, specifically: housing; education; transportation; economic development and parks and recreation.

QUALIFICATIONS

OVERVIEW
A renaissance man, jack of all trades and master of a few.

With command of the English language, high reading comprehension and the ability to communicate clearly and effectively via writing, voice, streaming and/or face to face engagements.

Who works well independently and interdependently, in time sensitive situations, one on one or in small and large teams.

A philosopher, philanthropist and consummate entrepreneur that has collaborated on countless campaigns and projects locally and nationally. 25+ years business ownership, development and management and more than a decade of consulting experience in the public and private sectors performing in a variety of positions requiring high degrees of accountability, accuracy and cooperation.

Philosopher: president of the TCC Socratic Club (2014-2016); founder of the School of Philanthropic Philosophy (SoPP); creator of Purposeful Lifestyle Design (PLD), a self-enrichment exercise and creator of dozens and dozens of thought exercises with a variety of theoretical, educational and practical applications.

Philanthropist: active member in local government and community, involved in several grass roots efforts to improve the quality of life in the city. A regular at city hall and city council meetings and a former candidate for the Fort Worth city council (2005). Currently serving as the president of the Poly Heights neighborhood association and co-founder of Neighborhood Life, a nonprofit organization dedicated to eliminating multi-dimensional, multi-generational poverty through addressing the key issues surrounding poverty.
EXPERIENCE
PCU, incorporated
2012 - Present
Founder

Surpassing standards, establishing best practices and pioneering innovation.

PCU, incorporated, established July 2012, is a boutique consulting and web-interface company that offers the full range of marketing and public relations services centered around development and management of projects, brand and content for web, print and media + guidance on media buying and development of benchmarks for analytics, KPI and metrics as well as IT development and management for small to mid-sized businesses (SMB’s).
CHRISTOPHERWALKER, incorporated
1998 - 2012
Co-founder

With the mission statement of:
“To be the most progressive haircare company in the world”, CW, inc. was a high end haircare services and retail store and major style and culture influencer in Fort Worth, Texas with a statewide presence and international clientele.

Created the in-house training program for service, sales and support. Managed the launch of the website and social media. Led sales, marketing and public relations.

Featured in local television and press as a top advertiser, contributor and subject of interest including ‘D’ Magazine’s “Best of 2004.”

Worked with the following companies in the capacity of a retailer/wholesaler, contractor, consultant or contributor: L’Oreal International, Aveda Products Company, Rusk/Babyliss International, BC Beauty Group, Schwarzkopf International, Matrix Products company, Paul Mitchell Products company, Versace, Von Dutch, Toni and Guy | Tigi Linea and Ben Sherman, to name a few.

Launched and managed a private label haircare and skincare product company that produced 30% - 40% of gross store sales.
SKILLS
Web-interface (10+ years)
Front-end web development
Adobe Dreamweaver
Wordpress
Javascript
UI | UX
HTML
CSS
Content development | Graphic Design | Photography
Adobe Premiere Pro
Adobe Photoshop
Adobe Illustrator
Adobe Indesign
Leadership | Interviewing | Training | Evaluating | Team building
Able to clearly and simply communicate a strategic plan, goals and/or objectives to inspire and energize others to engage and commit. Excellent problem solving skills. Guide and direct work methods and roles. Delegate authority and responsibility and serve as a role model.
Communication | Teaching | Public speaking | Presentations | Management | Sales
30-year licensed Texas cosmetology instructor with experience developing, writing and delivering curricula, syllabi and training/presentation material in traditional and nontraditional environments covering diverse topics presented to audiences with a variety of backgrounds and learning styles.
EDUCATION
Hard knocks
Job Corps - license
The Ogle School - license
Bb Business School - certifications
Tarrant County College - associate’s degree
Fort Worth Business Assistance Center
Small Business Administration
S.C.O.R.E.
GOALS
Computer Science degree
Run for Mayor in 2025
Law degree
GOALS
Computer Science degree
Run for Mayor in 2025
Law degree